Joy talks to Jason Perelson, award winning Creative Director and Executive Director for creativeXpeople at Synergy Group Australia. He leads creative direction and strategy, perfectly blending insights, academia, curiosity and imagination. Joy and Jason talk digital trust, collective thought, vulnerability, culture and ideas and give the listener 5 top tips for entrepreneurs to grow their brand and engage their audiences. This episode is for you if you want to know the concepts to create your personal Brand and more!